Strategy | Marketing | Communications | Reputation | CSR | Issues
Positioning, Branding and Communication Specialists
MANAGEMENT MARCOM
Management of International Strategy, Marketing and Communication programs
Development M&C departments
what we do best
Supporting (international) companies with the development and execution of strategy processes and impactful communication programs.
That is what we love to do with our customers.
We support industrial and business-to-business companies with their positioning strategies, marketing programs, brand building, reputation and issue management.
In a complex (VUCA) world that is changing faster than ever and in which companies must be versatile and respond adequately to both opportunities and threats, often under complex conditions. Strategia provides a foothold: supporting them with well thought-out plans and – preferably – their implementation as well.
We feel particularly at home in industrial (BtB) sectors, such as manufacturing, metal, energy, building & construction, technical services, technology and logistics.
Within these sectors, we do business with a broad variety of companies: from family businesses and private equity to larger international companies with a global footprint.
in focus
Duurzaam en inclusief ondernemen bij CleanLease
CleanLease, al meer dan 100 jaar een specialist in het reinigen en verhuren van hoogwaardig textiel voor de sectoren Cure, Care en Leisure, beschikt over 25 vestigingen in Nederland en België. Dit uitgebreide netwerk biedt klanten nabijheid en gemak, maar brengt ook uitdagingen met zich mee op het gebied van duurzaam opereren.
Hoe CleanLease hiermee omgaat licht ze uitgebreid toe in haar laatste MVO-verslag. Hierin beschrijft CleanLease haar inspanningen op het gebied van onder meer ketenverduurzaming, divers en inclusief werkgeverschap en de innovatieve ontwikkeling van duurzame producten, zoals voor de Groene OK in ziekenhuizen. Het realiseren van ‘Impact’ staat daarom niet voor niets centraal in dit jaarverslag.
Duurzaam en inclusief
CleanLease zet zich op meerdere fronten in voor een verantwoorde en duurzame bedrijfsvoering en ontwikkelt zich hierin voortdurend. Naast het continue verduurzamen van haar bedrijfsprocessen en het ontwikkelen van reusable producten, is inclusief ondernemen een belangrijk thema binnen de onderneming. Het personeelsbestand van CleanLease is namelijk heel divers. Van haar 2.500 medewerkers biedt CleanLease bijvoorbeeld werkgelegenheid aan 225 mensen met een afstand tot de arbeidsmarkt en heeft het bedrijf bijna 40 verschillende nationaliteiten in dienst. Verder heeft CleanLease de CleanLease Academy opgericht om de professionele groei van al haar medewerkers te stimuleren.
In 2023 werd de voortgang van het MVO-programma beloond met de hoogste vijfsterren score van het MVO Register. Deze erkenning onderstreept de waarde van de inspanningen die CleanLease levert op het gebied van maatschappelijk verantwoord ondernemen.
Wij zijn er trots op dat we vanuit Strategia al sinds meerdere jaren CleanLease ondersteunen bij de verdere ontwikkeling van haar MVO-strategie en de uitwerking daarvan in onder andere de aanpak van CSRD en MVO-jaarverslaglegging.
Losberger De Boer – ESG Program and Communications
Committed to sustainability.
Losberger De Boer is one of the largest suppliers of temporary and permanent buildings in the world. Famous for its projects including several Olympic Games and prestigious events such as the Mobile World Congress and Wimbledon, as well as building terminals at large airports and building offices, factories and storage facilities for major companies. Over the past two decades, the Group has taken numerous successful steps to reduce its ecological footprint.
Covering Tomorrow
This year’s CSR report, reflects their ongoing commitment to sustainability and responsible business practices under the “Covering Tomorrow” initiative. The various interviews in the report reveal that the commitment to sustainability is deeply embedded in the company’s culture, with a proactive attitude: “If it can be done, we do it.”
At Strategia, we are proud to contribute to the CSR communications of Losberger De Boer. The great reflection of all those efforts can be found in the recently published CSR Report 2023: ‘Committed’ ….
what we are proud of
Royal Nooteboom Group – Growth Strategy
Ambitious multi-year strategy for healthy growth in special transport
To continue healthy growth in the competitive logistics market in the coming years, Strategia has developed an ambitious multi-year strategy together with Nooteboom Trailers… read more
Ecolog – Reputation and Issue management
Safety First. Always. Global issue and safety communication plan.
This international specialist in facility management, logistics and technical services operates primarily under challenging conditions in a broad variety of regions such as the Middle East, Asia and Africa. Strategia has… read more
Hertel – International Management M&C
Building a new global M&C team, strategy and program after a major restructuring process
Building a new international Marketing & Communications team, strategy and program were an integral part of Hertel’s strategy to help customers and employees… read more
who we are
Since the start, in 2007, Strategia has been supporting its clients worldwide in strategy, marketing, communications, branding, reputation and issue management. Thanks to the leading companies for which we work and have worked, we can draw from a wealth of experience. We love complex assignments, for which we not only develop the plans and strategies but preferably also execute them.
We often work at the crossroads of multiple disciplines, with people from different backgrounds, nationalities and cultures. We are both specialists and generalists. Thanks to our extensive operational hands-on experience, we understand what it takes to achieve tangible results under complex circumstances.
Searching for inspiration?
Are your strategy, leadership and culture aligned? Read here our series of articles how to realize your strategy successfully in a disruptive world.
Only 10% of organizations is effectively achieving their strategic goals
Working together with André de Wit (Leadership Academy Amsterdam) to write a series of articles about Strategy, Leadership and Organisational Culture. Big question we have is: why are so many companies not able to successfully turn their strategic plans into reality? We have bundled our expertise and experiences about the need for alignment. Interested? Read our articles and download our whitepaper to discover why alignment is paramount, how you can measure this and what actions you can take to improve your strategic execution!
Request our whitepaper, articles or contact us.
clients with a mission
where to find us
